Update: 23.10.2023
Last week: 41 week 2023 (09.10.2023 - 15.10.2023)
Last full month: September 2023
| Time period | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | |||||||||
| WoW | 7 984 | 15.6% | 9.3% | 0.3 | 16 011 761 | 15.3% | 8.0% | 0.3 | 11.8% |
| MoM | 28 113 | 8.6% | 8.9% | 0.1 | 55 597 422 | 10.4% | 7.4% | 0.2 | 7.2% |
| YTD | 252 514 | 40.2% | 8.8% | 2.2 | 474 375 856 | 42.6% | 7.4% | 1.7 | 5.8% |
| MAT | 318 228 | 50.0% | 8.8% | 2.3 | 592 482 920 | 53.7% | 7.4% | 1.8 | 10.8% |
| BRAINMAX | |||||||||
| WoW | 1 183 | 13.7% | NA | NA | 4 178 569 | 17.9% | NA | NA | NA |
| MoM | 3 842 | -0.6% | 100.0% | 0 | 13 434 182 | -2.2% | 100.0% | 0 | -0.6% |
| YTD | 32 973 | 783.3% | NA | NA | 112 532 712 | 829.9% | NA | NA | NA |
| MAT | 39 427 | 956.2% | NA | NA | 133 199 658 | 1000.7% | NA | NA | NA |
| GOLDLINE PLUS | |||||||||
| WoW | 15 934 | 9.4% | 46.6% | -0.2 | 51 175 455 | 10.8% | 40.5% | 0.5 | 9.8% |
| MoM | 65 081 | -13.0% | 47.3% | 0.3 | 206 483 979 | -12.2% | 41.2% | 0.6 | -13.5% |
| YTD | 706 512 | 31.5% | 44.7% | 3.2 | 2 171 847 932 | 37.9% | 39.7% | 4.2 | 22.0% |
| MAT | 846 520 | 38.2% | 44.8% | 4 | 2 576 622 220 | 43.4% | 39.9% | 5.1 | 26.0% |
| MODELAX-N | |||||||||
| WoW | 23 015 | 3.0% | 18.5% | -1 | 7 695 601 | 2.0% | 10.1% | -0.7 | 8.4% |
| MoM | 93 471 | -4.7% | 19.4% | 1.6 | 30 838 006 | -1.9% | 10.5% | 0.8 | -12.6% |
| YTD | 895 902 | 303.8% | 18.8% | 13.7 | 284 857 684 | 278.1% | 10.4% | 7.6 | 9.1% |
| MAT | 1 035 387 | 366.6% | 17.5% | 13.6 | 331 949 941 | 340.6% | 9.8% | 7.6 | 5.7% |
| REDUXIN | |||||||||
| WoW | 10 536 | 4.0% | 30.8% | -1.7 | 52 265 347 | 4.3% | 41.4% | -2 | 9.8% |
| MoM | 43 391 | -14.5% | 31.5% | -0.4 | 208 164 123 | -15.3% | 41.5% | -0.9 | -13.5% |
| YTD | 527 406 | 5.7% | 33.4% | -5.1 | 2 317 276 578 | 7.1% | 42.4% | -6.4 | 22.0% |
| MAT | 630 352 | 7.3% | 33.4% | -5.8 | 2 726 854 324 | 6.1% | 42.2% | -7.6 | 26.0% |
| REDUXIN FORTE | |||||||||
| WoW | 3 181 | 14.8% | 9.3% | 0.4 | 13 172 473 | 16.8% | 10.4% | 0.7 | 9.8% |
| MoM | 12 166 | -14.2% | 8.8% | -0.1 | 49 894 368 | -14.0% | 10.0% | -0.1 | -13.5% |
| YTD | 132 964 | 42.1% | 8.4% | 1.2 | 514 953 486 | 45.4% | 9.4% | 1.4 | 22.0% |
| MAT | 158 050 | 46.5% | 8.4% | 1.2 | 610 793 102 | 50.9% | 9.4% | 1.6 | 26.0% |
| Brand | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | 252 514 | 40.2% | 8.8% | 2.2 | 474 375 856 | 42.6% | 7.4% | 1.7 | 5.8% |
| BRAINMAX | 32 973 | 783.3% | NA | NA | 112 532 712 | 829.9% | NA | NA | NA |
| GOLDLINE PLUS | 706 512 | 31.5% | 44.7% | 3.2 | 2 171 847 932 | 37.9% | 39.7% | 4.2 | 22.0% |
| MODELAX-N | 895 902 | 303.8% | 18.8% | 13.7 | 284 857 684 | 278.1% | 10.4% | 7.6 | 9.1% |
| REDUXIN CAPS | 527 406 | 5.7% | 33.4% | -5.1 | 2 317 276 578 | 7.1% | 42.4% | -6.4 | 22.0% |
| REDUXIN FORTE | 132 964 | 42.1% | 8.4% | 1.2 | 514 953 486 | 45.4% | 9.4% | 1.4 | 22.0% |
| Brand | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | 318 228 | 50.0% | 8.8% | 2.3 | 592 482 920 | 53.7% | 7.4% | 1.8 | 10.8% |
| BRAINMAX | 39 427 | 956.2% | NA | NA | 133 199 658 | 1000.7% | NA | NA | NA |
| GOLDLINE PLUS | 846 520 | 38.2% | 44.8% | 4 | 2 576 622 220 | 43.4% | 39.9% | 5.1 | 26.0% |
| MODELAX-N | 1 035 387 | 366.6% | 17.5% | 13.6 | 331 949 941 | 340.6% | 9.8% | 7.6 | 5.7% |
| REDUXIN CAPS | 630 352 | 7.3% | 33.4% | -5.8 | 2 726 854 324 | 6.1% | 42.2% | -7.6 | 26.0% |
| REDUXIN FORTE | 158 050 | 46.5% | 8.4% | 1.2 | 610 793 102 | 50.9% | 9.4% | 1.6 | 26.0% |
| Brand | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | 7 984 | 15.6% | 9.3% | 0.3 | 16 011 761 | 15.3% | 8.0% | 0.3 | 11.8% |
| BRAINMAX | 1 183 | 13.7% | NA | NA | 4 178 569 | 17.9% | NA | NA | NA |
| GOLDLINE PLUS | 15 934 | 9.4% | 46.6% | -0.2 | 51 175 455 | 10.8% | 40.5% | 0.5 | 9.8% |
| MODELAX-N | 23 015 | 3.0% | 18.5% | -1 | 7 695 601 | 2.0% | 10.1% | -0.7 | 8.4% |
| REDUXIN CAPS | 10 536 | 4.0% | 30.8% | -1.7 | 52 265 347 | 4.3% | 41.4% | -2 | 9.8% |
| REDUXIN FORTE | 3 181 | 14.8% | 9.3% | 0.4 | 13 172 473 | 16.8% | 10.4% | 0.7 | 9.8% |
| Brand | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | 28 113 | 8.6% | 8.9% | 0.1 | 55 597 422 | 10.4% | 7.4% | 0.2 | 7.2% |
| BRAINMAX | 3 842 | -0.6% | 100.0% | 0 | 13 434 182 | -2.2% | 100.0% | 0 | -0.6% |
| GOLDLINE PLUS | 65 081 | -13.0% | 47.3% | 0.3 | 206 483 979 | -12.2% | 41.2% | 0.6 | -13.5% |
| MODELAX-N | 93 471 | -4.7% | 19.4% | 1.6 | 30 838 006 | -1.9% | 10.5% | 0.8 | -12.6% |
| REDUXIN CAPS | 43 391 | -14.5% | 31.5% | -0.4 | 208 164 123 | -15.3% | 41.5% | -0.9 | -13.5% |
| REDUXIN FORTE | 12 166 | -14.2% | 8.8% | -0.1 | 49 894 368 | -14.0% | 10.0% | -0.1 | -13.5% |
ОБОЗНАЧЕНИЯ
WoW - Week Over Week - показатели для сравнения результатов текущей и предыдущей недели
MoM - Month Over Month - показатели для сравнения результатов последнего полного месяца и предыдущего полного месяца
YTD - Year to Date - показатели для сравнения результатов за период времени, начинающийся с первого дня текущего календарного года до текущей даты с результатами за сопоставимый период прошлого года
MAT - Moving Annual Total - показатели для сравнения результатов за период 12 месяцев, с датой окончания на последней доступной неделе, с результатами за сопоставимый период прошлого года
MS - Market Share - Доля рынка = (Продажи бренда / Продажи категории)*100%
Change, % = (Продажи бренда за последний период / Продажи бренда за предыдущий период - 1)*100%
Change, p.p. = Доля бренда на рынке за последний период - Доля бренда на рынке за предыдущий период (выражается в процентных пунктах)
Cat. Volume Change, % = (Продажи категории в упаковках за последний период / Продажи категории в упаковках за предыдущий период - 1)*100%
Каждая категория собрана специально для каждого бренда и включает в себя бренд и его конкурентов
Список конкурентов можно найти в разделе "MS of competitors" в блоке каждого бренда
ABBREVIATIONS
WoW - Week Over Week - indicators for comparing the results of the current and previous week
MoM - Month Over Month - indicators for comparing the results of the* last full month* and previous full month
YTD - Year to Date - indicators for comparing the results of the period of time beginning the first day of the current calendar year up to the current date with the results of the comparable period last year
MAT - Moving Annual Total - indicators for comparing the results of the period, being 12 month period ending on the last week with the results of the comparable period last year
MS - Market Share - (Brand Sales / Category Sales)*100%
Change, % = (Brand Sales of the last period / Brand Sales of the previous period - 1)*100%
Change, p.p. = Brand Market Share of the last period - Brand Market Share of the previous period (expressed in percentage points)
Cat. Volume Change, % = (Category Sales in packs of the last period / Category Sales in packs of the previous period - 1)*100%
Each category is created specifically for each brand and includes the brand and its competitors
The list of competitors can be found in the subsection "MS of competitors" in sections for each brand
## [1] "MODELAX-N"
## [1] "MODELAX-N SOL RECTAL USE 5 ML #2"
## [1] "MODELAX-N SOL RECTAL USE 5 ML #4"
## [1] "MODELAX-N"
## [1] "MODELAX-N SOL RECTAL USE 5 ML #2"
## [1] "MODELAX-N SOL RECTAL USE 5 ML #4"
## [1] "AMBENE BIO"
## [1] "AMBENE BIO SOL FOR INJ 1 ML #10"
## [1] "AMBENE BIO SOL FOR INJ 2 ML #5"
## [1] "AMBENE BIO"
## [1] "AMBENE BIO SOL FOR INJ 1 ML #10"
## [1] "AMBENE BIO SOL FOR INJ 2 ML #5"
## [1] "REDUXIN CAPS"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #10"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #30"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #60"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #60"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #60"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #30"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #60"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #90"
## [1] "REDUXIN CAPS"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #10"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #30"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #60"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #90"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #10"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #30"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #60"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #90"
## [1] "REDUXIN FORTE"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #30"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #60"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #90"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #90"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #90"
## [1] "REDUXIN FORTE TABS 850 MG + 10 MG #90"
## [1] "REDUXIN FORTE"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #30"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #60"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #90"
## [1] "REDUXIN FORTE TABS 850 MG + 10 MG #30"
## [1] "REDUXIN FORTE TABS 850 MG + 10 MG #60"
## [1] "REDUXIN FORTE TABS 850 MG + 10 MG #90"
## [1] "GOLDLINE PLUS"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #10"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #30"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #30"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #90"
## [1] "GOLDLINE PLUS"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #10"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #30"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #90"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #10"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #30"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #90"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 2,5 ML #10"
## [1] "BRAINMAX CAPS 250 MG+250 MG #40"
## [1] "BRAINMAX CAPS 250 MG+250 MG #60"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 2,5 ML #10"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 5 ML #10"
## [1] "BRAINMAX"
## [1] "BRAINMAX CAPS 250 MG+250 MG #40"
## [1] "BRAINMAX CAPS 250 MG+250 MG #60"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 2,5 ML #10"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 5 ML #10"
[RUS] ОБОЗНАЧЕНИЯ
WoW - Week Over Week - показатели для сравнения результатов текущей и предыдущей недели
MoM - Month Over Month - показатели для сравнения результатов последнего полного месяца и предыдущего полного месяца
YTD - Year to Date - показатели для сравнения результатов за период времени, начинающийся с первого дня текущего календарного года до текущей даты с результатами за сопоставимый период прошлого года
MAT - Moving Annual Total - показатели для сравнения результатов за период 12 месяцев, с датой окончания на последней доступной неделе, с результатами за сопоставимый период прошлого года
MS - Market Share - Доля рынка = (Продажи бренда / Продажи категории)*100%
Change, % = (Продажи бренда за последний период / Продажи бренда за предыдущий период - 1)*100%
Change, p.p. = Доля бренда на рынке за последний период - Доля бренда на рынке за предыдущий период (выражается в процентных пунктах)
Cat. Volume Change, % = (Продажи категории в упаковках за последний период / Продажи категории в упаковках за предыдущий период - 1)*100%
Каждая категория собрана специально для каждого бренда и включает в себя бренд и его конкурентов
Список конкурентов можно найти в разделе "MS of competitors" в блоке каждого бренда
[ENG] ABBREVIATIONS
WoW - Week Over Week - indicators for comparing the results of the current and previous week
MoM - Month Over Month - indicators for comparing the results of the last full month and previous full month
YTD - Year to Date - indicators for comparing the results of the period of time beginning the first day of the current calendar year up to the current date with the results of the comparable period last year
MAT - Moving Annual Total - indicators for comparing the results of the period, being 12 month period ending on the last week with the results of the comparable period last year
MS - Market Share - (Brand Sales / Category Sales)*100%
Change, % = (Brand Sales of the last period / Brand Sales of the previous period - 1)*100%
Change, p.p. = Brand Market Share of the last period - Brand Market Share of the previous period (expressed in percentage points)
Cat. Volume Change, % = (Category Sales in packs of the last period / Category Sales in packs of the previous period - 1)*100%
Each category is created specifically for each brand and includes the brand and its competitors
The list of competitors can be found in the subsection "MS of competitors" in sections for each brand
DATA SOURCES:
DSM: Sales
Palomars: TRPs